léo rachid_senior copywriter  

DOC SAYS YOU MIGHT HAVE CAUGHT A BAD INVESTMENT
YOUR WALLET CAN AFFECT YOUR LIVER. OR YOUR HEART. OR...............WHEREVER IT HURTS 
free financial check-ups with free physical check-ups.

research shows that your financial health affects your physical health. so warren (an investment startup) and alice (one of LATAM's leading healthtechs) teamed up for the first collab in the brazilian startup ecosystem. you could actually schedule to speak to alice’s doctors and check-up your physical health, while warren’s experts would take a look at your investments and help you feel better.

ladawards:

bronze - advertising - digital integrated
bronze - advertising - ooh media
bronze - advertising - health and wellbeing
bronze - advertising - responsible activations

my role: associate creative director, concept and copywriting
CMOs: patrícia aiello, larissa ferreira
brand managers: nina costas, natália garção
creative directors: arthur lobão, diego franco
strategy director: fernanda malaco
art directors: arthur lobão, pedro abreu, thomas cosin, diego silva, diego franco
copywriters: léo rachid, arthur lobão
motion designer: felix alves
production company: phono filmes
photography: phono
alice creativelab: pedro chamme, lorena costa
warren creativelab: joão lucas, rodrigo magnus
agency: est.31creative studio